Industry Magazines in the Covid Age
Posted on Saturday, May 30, 2020 at 3:19 PM
In the news: How are industry magazines evolving to serve the needs
of their readers at this critical juncture?
Industry
magazines are adapting on the fly as the publishing industry absorbs the
blows of the Covid-19 pandemic. Greg Dool of Foliomag.com sums up the
challenges these magazines are facing: "Publishers of all sizes have
been forced to make important decisions quickly to adapt to the moment
and remain valuable to their readers, especially those whose magazines
serve professionals in explicitly defined industries, many of which are
facing unprecedented disruptions of their own."
And the
focus isn't just on content planning and audience development. Many
magazine professionals are having to adapt to their teleworking
arrangements and resultant feelings of isolation, which Zoom meetings
can do only so much to assuage. [C&En editor-in-chief
Bibiana] Campos-Seijo tells Dool that "the shift to remote work has been
relatively smooth.... Video conferencing has been useful not just for
productivity, but for ensuring staffers' mental wellbeing and
maintaining a sense of camaraderie that publishers can't afford to lose
in all of the commotion. In addition to Zoom happy hours ... the C&EN
team has had a Zoom graduation party, and even three Zoom baby showers."
Read
more about the pandemic's effect on industry magazines here.
Also
Notable
Adjusted Issue Schedules This Fall
Some
glossy fashion magazines are adjusting their release schedules for the
upcoming fall issues. "Some publishers are pushing back the release
dates of their most crucial issues of the year from August to September,
allowing more time for ads and samples to roll in," reports Kathryn
Hopkins of Women's Wear Daily. "It will also give editors
additional time to shoot models and celebrities." In other words,
September issues of some fashion magazines will actually come out in
September. Read more here.
"Presenteeism":
A Burgeoning Epidemic?
In a recent Digiday.com piece, Shareen
Pathak examines the pressure editors and other publishing professionals
are feeling to be present at all times throughout, and beyond, the
workday. "If your boss can't see you feverishly working, did you even
log a 60-hour week?" she muses. "For many, it means showing up,
figuratively, if not literally." Some editors told Pathak that they were
bringing their phones to the bathroom so as not to miss office
communications, and others were pressured by supervisors to attend
"optional" video happy hours and meetings. As the Washington
Post recently reported and Pathak notes, some companies are going so
far as to spy on their teleworking employees with various software
programs and through webcams. All this is creating a culture of fear and
anxiety that is taking its toll on editors as they adjust to their new
work-from-home realities. Read more here.
Editor
and Journalist Rights During Protests
The arrests of CNN
reporter Omar Jimenez and two of his colleagues on live television in
Minneapolis this week has brought journalist rights during protests into
sharp focus. In a 2014 piece originally geared toward the Ferguson
protests and reprinted this week in response to the Minnesota protests,
Kristen Hare of Poynter.org provides a crucial primer for journalists
and editors covering demonstrations and civil unrest, highlighting
constitutional rights and legal protections for the media in these
situations. Read it here.
2020
National Magazine Awards for Print and Digital Media
The
National Magazine Awards were held via livestream, on Thursday, May 28.
Top winners were The New York Times Magazine, National
Geographic, and Bon Appétit, reports Sara Guaglione of
MediaPost.com. Per Guaglione, ASME intends to hold an in-person ceremony
to honor the winners later this year and awards will be mailed to the
winners. Read more here.
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